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Arakun's Organic and Ethical Range

Catherine Charest

Arakun's Organic and Ethical Range

Arakun is the Algonquian Native American word for raccoon. It is from my part of the world and resonated with me as an animal totem for the clothing label. Ingenious, mischievous, stylish, the arakun’s a bit rebel, very clever, works with nature, uses his paws as hands, creates and invent what he needs. This animal is an example of the symbiosis with Mother Earth. We can produce with the least impact on Nature. We can wear clothes that are good for us especially for fragile children’s growing bodies. Our clothes can be made in fair conditions at the least and...